What Is Third-Party Reviews?
What Is Third-Party Reviews?
Reviews posted on independent platforms such as Google, Yelp, TripAdvisor, Facebook, or Trustpilot, rather than on the business's own website. Third-party reviews carry more weight with consumers because they are perceived as more trustworthy and harder for businesses to manipulate. They also directly influence search engine rankings and are visible to consumers searching for businesses on those platforms.
Related Terms
First-Party Reviews
Reviews collected and displayed directly on a business's own website, rather than on third-party pla...
Google Business Profile
A free business listing from Google that appears in Google Search and Google Maps. Formerly known as...
Review Aggregation
The process of collecting and displaying reviews from multiple platforms (Google, Yelp, Facebook, Tr...