Opineko for Dental Practices

Dental practices operate in one of the most review-sensitive healthcare verticals. Patients choosing a new dentist face a high-trust decision — they are selecting someone who will work inside their mouth — and online reviews serve as the primary trust signal. A dental practice with 50 or more Google reviews and a 4.7-star average communicates reliability and quality in a way that no amount of advertising can replicate.

The dental patient journey also creates natural review collection opportunities. Most practices have a structured checkout process where the patient schedules their next appointment, pays, and leaves. This 2-3 minute window is ideal for a QR code scan because the patient is stationary, has their phone accessible, and the positive experience is immediate. Practices that place QR codes at the checkout desk or hand patients a review card alongside their appointment reminder consistently outperform those that rely on post-visit emails.

Privacy is particularly important in healthcare. Patients may mention specific treatments or health concerns in their feedback, and routing sensitive feedback to a private channel rather than a public review platform protects both the patient and the practice. Review gating ensures that patients who had a negative experience — a long wait, unexpected costs, or discomfort — can communicate privately, giving the practice a chance to address the concern before it becomes a public complaint that prospective patients will read.