How to Get More Nextdoor Recommendations — Opineko Guide
Learn how to collect more Nextdoor recommendations for your local business. Use QR codes to turn satisfied customers into neighborhood advocates with Opineko.
About Nextdoor Reviews
Nextdoor is the largest neighborhood-based social network in the United States, connecting over 80 million verified residents across nearly 340,000 neighborhoods. For local businesses, Nextdoor represents a uniquely powerful review channel because recommendations come from verified neighbors — people who live in the same community as the potential customer. A recommendation on Nextdoor carries the weight of a personal referral from a trusted neighbor, making it one of the highest-trust review signals available to local service businesses.
Nextdoor's business recommendation system works differently from traditional review platforms. When a resident recommends a business, that recommendation appears in the feeds of their neighbors and in the business's Nextdoor profile. Because Nextdoor verifies residential addresses, every recommendation comes from a real person in a real neighborhood — eliminating the fake review problem that plagues other platforms. This verification creates a level of trust that Google, Yelp, and Facebook cannot match for hyperlocal businesses.
Opineko helps local businesses collect Nextdoor recommendations systematically. Instead of hoping customers discover your Nextdoor business page on their own, Opineko's QR codes direct satisfied customers to recommend your business on Nextdoor. This is especially valuable for home service providers, contractors, HVAC companies, landscapers, and other businesses that depend on neighborhood word-of-mouth to generate new leads.
Nextdoor Reviews by the Numbers
80M+
Verified U.S. households on Nextdoor
Nextdoor Business Report, 2024
72%
Homeowners who ask neighbors for business recommendations
Nextdoor Neighborhood Insights Survey, 2024
67%
Local businesses discovered through Nextdoor recommendations
Nextdoor Business Impact Study, 2023
3x higher
Trust level of Nextdoor recommendations vs. anonymous reviews
Nextdoor Consumer Trust Report, 2024
How to Collect Nextdoor Reviews Reviews with Opineko
Claim your Nextdoor Business Page
Go to business.nextdoor.com and claim your free Business Page. Add your business name, address, service area, categories, contact information, and a description. Upload a logo and cover photo. Nextdoor verifies your business location, which adds credibility to your profile.
Set up your Nextdoor recommendation link in Opineko
Copy your Nextdoor Business Page URL from your Nextdoor dashboard. In Opineko, add a new location and select Nextdoor as your review platform. Paste the URL so Opineko can direct happy customers to recommend your business on Nextdoor after they scan your QR code.
Configure your satisfaction threshold
Set your minimum star rating — typically 4 stars — for routing to Nextdoor. Customers who rate at or above the threshold are directed to your Nextdoor Business Page to leave a recommendation. Customers who rate below are guided to a private feedback form for your team to follow up.
Deploy QR codes where your service is delivered
For home service businesses, the best placement is on job completion cards or invoices handed to the homeowner after work is finished. For brick-and-mortar businesses, place QR codes at the checkout counter or on receipts. The key is capturing the customer while they are in their home or neighborhood — the context where Nextdoor recommendations feel most natural.
Engage with your Nextdoor neighborhood community
Beyond collecting recommendations, post helpful neighborhood updates, respond to questions in your service category, and engage with your local Nextdoor community. Businesses that are active on Nextdoor build visibility and trust that amplifies the impact of every recommendation they receive.
Best Practices for Nextdoor Reviews
Target homeowners specifically for Nextdoor recommendations
Nextdoor is a residential platform — its power comes from neighbor-to-neighbor trust. Focus your Nextdoor review collection on homeowners who will have the most influence in their neighborhood. Home service providers, contractors, landscapers, and pet service businesses see the highest ROI from Nextdoor recommendations.
Mention neighborhood names in your Nextdoor profile
Include the specific neighborhoods and communities you serve in your Nextdoor business description. Nextdoor serves hyperlocal results, and mentioning neighborhood names helps your business appear when residents search for services in their area.
Respond to every Nextdoor recommendation
Thank every customer who recommends your business on Nextdoor. Your response appears in the neighborhood feed alongside the recommendation, doubling the visibility of each positive endorsement. A personal, specific thank-you shows neighbors that you are engaged and appreciative.
Pair Nextdoor with Google for maximum local coverage
Nextdoor drives word-of-mouth discovery within neighborhoods, while Google captures active search intent. Use Opineko to route some customers to Nextdoor and others to Google based on which platform needs more reviews. Together, they cover both passive and active discovery channels.
Frequently Asked Questions
Nextdoor recommendations come from verified neighborhood residents, so every recommendation is tied to a real person in a real location. This creates higher trust than anonymous reviews on Google or Yelp. Nextdoor recommendations also appear in the feeds of the recommender's neighbors, creating organic word-of-mouth reach.
Home service businesses see the strongest results — plumbers, electricians, HVAC companies, landscapers, house cleaners, contractors, and handymen. Pet services, tutors, and local retail stores also benefit. Any business that serves a residential customer base and relies on neighborhood trust will benefit from Nextdoor recommendations.
Yes. Nextdoor encourages businesses to ask satisfied customers for recommendations. Unlike Yelp, which discourages direct solicitation, Nextdoor's business model is built around connecting neighbors with trusted local businesses. Opineko's QR code approach makes the process easy and natural for the customer.
When a customer scans your Opineko QR code and rates their experience positively, they are redirected to your Nextdoor Business Page where they can leave a recommendation. Customers who indicate a negative experience are guided to a private feedback form instead, protecting your public Nextdoor reputation.
Use both. Google is essential for search visibility and captures customers actively searching for your service. Nextdoor builds neighborhood trust and generates passive discovery through neighbor recommendations. Opineko lets you alternate between platforms based on which profile needs more reviews at any given time.
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