What Is Zero-Click Search?
What Is Zero-Click Search?
A search query that is answered directly on the search engine results page without the user clicking through to any website. Google's local business panel, featured snippets, knowledge panels, and People Also Ask boxes all create zero-click results. For local businesses, having a strong Google Business Profile with good reviews means your star rating, review count, and key business information are visible in zero-click results, influencing customers without them ever visiting your website.
Related Terms
Featured Snippet
A highlighted search result that appears at the top of Google search results, above the regular orga...
Google Business Profile
A free business listing from Google that appears in Google Search and Google Maps. Formerly known as...
Local SEO
The practice of optimizing a business's online presence to attract more customers from relevant loca...